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Sugary Drinks Add Up Faster Than You Think

When it comes to our kids, we know that we're all trying to do the best we can. But sometimes, despite our good intentions and careful efforts, even the littlest choices can have pretty big consequences on our kids' health. What if it turned out your kids were drinking the amount of sugar as long as two Titanics? Or as heavy as 4000 crayons?

How many sugary drinks do your kids drink in a day?

Select the amount of sugary beverages they consume daily, and we'll show you how sugar shockingly adds up.

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Sometimes the Truth is Not So Sweet

Sugar sweetened beverages are the LARGEST SOURCE of sugar in kids' diets.
1 in 3 kids is overweight or obese.
On average, school-age children consume 6 SODAS per week.

What about water? The Brita® Bottle with a filter inside is the perfect alternative.

What if there was a drink for your kids that helped build muscle, maintain a healthy body weight and promoted growth? Believe it or not, there is - water! And now they can even fill up with their favorite characters, making it that much easier to chose water. Now that's pretty sweet!

Skip the sugar and bring out the Brita®

Why Brita®?

With Brita®, you can make your tap water taste better. It's like taking something great and making it awesome.

Learn Why »

Make Water Fun!

We tapped our health and parenting partners to give us a hand coming up with a bunch of tips and tricks to help you get your kids to love drinking water.

Learn How »

Alliance for a Healthier Generation

We've partnered with the Alliance for a Healthier Generation to help spread the word of Sugar Lowdown. It's a pretty perfect fit - the Alliance is an organization dedicated to reduce the prevalence of childhood obesity and to empower kids to develop lifelong, healthy habits.

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Sugar Lowdown Sources

©2013 Viacom International Inc. All rights reserved. Nickelodeon, SpongeBob SquarePants and all related titles, logos and characters are trademarks of Viacom International Inc. Created by Stephen Hillenburg.

©2013 Viacom International Inc. All rights reserved. Nickelodeon, Dora the Explorer and all related titles, logos and characters are trademarks of Viacom International Inc.

¹ Overweight and Obesity. http://kidshealth.org/parent/general/body/overweight_obesity.html

² Strum R, Powell LM, Chriqui JF, Chaloupka FJ. Soda Taxes, Soft Drink Consumption and Children's Body

³ Mass Index. Health Affairs. 2010;5:1052-1058 http://www.kickthecan.info/sugary-drink-consumption. Center for Disease Control and Prevention. (2011 June).

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