Better for you. Better for all.

Sometimes what you filter out is as important as what you take in. Fewer plastic bottles. Cleaner, healthier water. See what Brita can do for you.

Better Water

All Brita filters cut chlorine taste and odor, and our Longlast™ and Faucet Mount filters remove 99% of lead.** Use great-tasting Brita filtered water for brewing coffee, mixing baby formula, hydrating pets, and more.

CoffeeCoffee and Tea Water BottlesH2O On-the-Go Infant FormulaInfant Formula Pet WaterWater for Pets

What does Brita® filter*?

Zn

Zinc

Exposure to zinc can cause nausea & vomiting, and long-term effects of anemia & pancreatic damage.

Cd

Cadmium

Exposure to cadmium can cause liver damage.

Cl

Chlorine

Chlorine leaves a bad taste & odor in your tap water.

Cu

Copper

Exposure to copper can cause gastrointestinal distress and liver & kidney damage.

Hg

Mercury

Mercury from landfills can lead to kidney damage over time.

Pb

Lead

Exposure to high levels of lead may cause anemia, weakness, kidney damage and more.

*Represents impurities reduced or removed by Brita® pitcher and dispenser filters

**Substances reduced not in all users’ water.

Better Value

  • Annual cost for a Brita®
  • vs. bottled water**
  • pitcher bottle faucet
VS

$62

  • 1 Pitcher $271
  • 2 Longlast Filters
    $17.50 per filter1,2

$24.61

  • 1 Bottle $11.211
  • 4 Replacement
    Filters $3.35 per
    filter1

$96.48

  • Faucet $28.331
  • 5 Replacement
    Filters $13.63 per
    filter1,2

$450

  • $0.25 per bottle1
  • 1,800 bottles per year2

$1,034.20

  • $0.29 per bottle1
  • 3,566 bottles per year2

$400.82

  • $0.29 per bottle1
  • 1,382 bottles per year2

Compare the competition

A brand-by-brand cost comparison for an average family, at 240 gallons of water per year.

  • Brita Longslast: $35 per year, $17.50 per filter
  • Pur: $66 per year, $8.25 per filter
  • Zero Water: $231 per year, $14.44 per filter

Better Health

What can water do for your body and mind?

Boosts alertness
Energizes muscles
Removes toxins
Aids digestion
Jumpstarts metabolism
SEE THE HEALTH BENEFITS

Better World

Filter out 1,800 Plastic Water Bottles

Drinking filtered water instead of bottled can help reduce plastic waste. In one year you can save 1,800 disposable bottles from landfills and oceans with just 2 Longlast Filters.

Learn About Sustainability

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