When you switch from bottled water to Brita®, you save money.
Annual cost for a
vs. bottled water.*

$60.95
System + 1 Elite filter included $40.58*
+1 Elite Filter: $20.37*
Save $289 annually vs bottled water.*
vs.

$350
$.19/bottle†
1,800 bottles a year^
*Average retail price. System purchase includes one filter.
^Based on average household consumption of 11 glasses of water per day.
†Standard 16.9 oz water bottles.
Compare the competition.
Here's a brand-by-brand cost comparison for an average family using 240 gallons of water per year.
$35
Per Year
($17.50 per filter)
$49
Per Year
($8.25 per filter)
$173
Per Year
($14.44 per filter)
Affordable H2O, Every Sip of the Way
A pour-through Brita® Pitcher is a convenient, cost-effective way to get great-tasting water at home. No wonder our Pitchers have been a customer favorite for 50+ years.

Learn about sustainability with Brita®
*Based on annual cost of ownership of Brita® Pitcher and Filters multipack.