Get cleaner, better-tasting water right from your tap.
What makes Brita® filters better?
All Brita® filters cut chlorine taste and odor and reduce other contaminants, and our new and improved Brita Elite™ Filter removes 99% of lead and reduces the most contaminants vs. other pour-through systems. Patented pleated filter technology allows our Brita Elite™ Filter to last 3x longer, too.*

What Filter Should You Choose?
Curious about what different Brita® filters remove or reduce from tap water? This table lists all the contaminants our filters are certified to reduce including chlorine, lead and copper so you can pick the best filter for great-tasting water.
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Filter Life | 6 months (120 gallons) | 2 months (40 gallons) | 2 months (40 gallons) | 2 months (40 gallons) | 2 months (40 gallons) | 4 months (100 gallons) | 6 months (120 gallons) |
Chlorine (taste & odor) | |||||||
Lead | |||||||
Mercury | |||||||
Cadmium | |||||||
Benzene | |||||||
Asbestos | |||||||
Particulates | (Class I) | (Class VI) | (Class I) | (Class I) | |||
Copper | |||||||
Zinc | |||||||
1, 2, 4 - Trichlorobenzene | |||||||
Additional contaminants | *** | *** | *** | *** |
Note, Brita® filters keep a healthy level of fluoride, a water additive that promotes strong teeth
¹ BritaPlus™ available only on Amazon
*vs. standard 40-gal. filters.
**See certifications. Substances reduced may not be in all users’ water.
***See our full list of reduction claims with the Elite™ Performance Data Sheet, BritaPlus™ Performance Data Sheet, Faucet Mount Performance Data Sheet, and Brita Hub™ Performance Data Sheet for models FF-100 and SAFF-100.
Keep your filter fresh (with our help).
Replacing your filter on schedule means fresher water and exposure to fewer impurities. Not to mention better-tasting water means you'll drink more of it! Grab a replacement and sign up for reminders to easily stay on track.

The Benefits of Filtered Water
Bottled, filtered or straight from the tap? All of the drinking water options out there can be tough to navigate, but there’s a clear winner when it comes to health, sustainability, value and taste.
